Business Acumen Simulation

Preview

The Scenario

You run a USB-C hub manufacturing company. Each quarter you decide how much raw material to procure, how many units to produce, and at what price to sell. AI competitors respond to your moves. Manage cash flow, avoid stockouts, price for profit, and outlast your rivals across 4–6 quarters.

What You'll Gain

• Develop financial literacy through direct cause-and-effect experience
• Understand how operational decisions flow into P&L and cash flow
• Experience the consequences of overproduction, underpricing, and cash shortfalls
• Build cross-functional business thinking in a competitive environment
• Ideal for non-finance managers who need business context for strategic decisions

Main Features

• 4–6 configurable game rounds
• 1–5 AI competitors with adaptive behaviour
• Procurement, production, and pricing decisions each round
• Financial dashboard with revenue, cost, and profit tracking
• Market share leaderboard updated each round
• Company naming, branding, and team colour selection
• Multiple duration presets for different session lengths

Knowledge Terms Covered

• Gross margin
• Cash flow
• Market share
• Production capacity
• Pricing strategy
• Procurement
• Demand forecasting
• Break-even analysis
• Competitive positioning